On the newest segment of Hip Hop Bytes With Mr. Shadeed, The Digital Scientist follows up on the segment that he delivered in earlier episodes on introducing the concept of building a Marketplace of Interest for your brand and extending into your primary products or services.
On this segment, Mr. Shadeed discusses methods that individuals and small entities can utilize to build the leverage and attention needed to ensure an easier online campaign using digital distribution methods.
He shares 3 methods that total beginners can utilize to get started with an initial digital campaign effectively. The point of reference is a video of Dame Dash —one of my favorite businessmen in hip hop (regardless of how things worked out with Jay-Z)— former CEO of Rocawear and Rocafella brands, providing advice to up and coming artists Curren$y and Asher Roth.
Whether you listen to this segment or not, one thing is for sure. I’ve put several pieces of business advice Mr. Shadeed has given into action and they’ve led to several business ventures of my own, including the new Nanci O T shirt line as well as additional cross promotional opportunities with local businesses and brands.
Hip Hop Bytes With Mr. Shadeed Episode 8:
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Hip Hop Bytes With Mr. Shadeed will bring you the latest technology news and digital science and it’s impact on hip hop culture. Mr. Shadeed is a Microsoft Certified Technology Specialist and the co-founder of Baltimore’s SharePoint User Group. He advises corporations ranging from international business units to small start ups on collaboration, best practices, and building communities utilizing Internet technologies and platforms. On the music industry side Mr. Shadeed is the Program Director for the World’s First Digital A&R, Indie Planet Television and VP of Information Technology for Rock and Roll Television RNRTV.
Go Digital Or Go Home!